The AT&T Entertainment App Challenge invites developers, designers, and creators to hack the way we create and experience entertainment. Are you interested in developing mobile apps for the second screen, or working with technologies like AI, VR/AR/MR, IoT, or robotics to disrupt content consumption? Then, this challenge is for you. When submitting your entry, we encourage you to consider all scenarios in entertainment such as monetization, social, accessibility, immersion, virtual assistants, usability, e-sports, or whatever your passion. Join us!
Eligibility
- Individuals who are at least 18 years of age and an U.S. resident or citizen.
- Teams of Eligible Individuals (“Teams”)
- Organizations (including corporations, not-for-profit corporations and other nonprofit organizations, limited liability companies, partnerships, and other legal entities) that exist and have been organized or incorporated at the time of entry, and employ no more than 50 people (“Small Organizations”).
- Employees of AT&T or its affiliates are not eligible to participate.
Requirements
- Teams must create an App, IOT or other technical solution focused on addressing the entertainment market.
- Submission must have been created after 01/01/2016 and be solely the work of the person, team or organization that submits the project.
- Submission must include a brief description of your solution and a demo video that may not exceed 5 minutes in total duration.
Prizes
$80,000 in prizes
1st Place Best Overall
The winner of this prize will receive $20,000 in cash split evenly between members of their team or awarded to their organization as a whole.
2nd Place Best Overall
The winner of this prize will receive $10,000 in cash split evenly between members of their team or awarded to their organization as a whole.
3rd Place Best Overall
The winner of this prize will receive $5,000 in cash split evenly between members of their team or awarded to their organization as a whole.
Honorable Mention for Best Overall
(2)
The winner of this prize will receive $2,500 in cash split evenly between members of their team or awarded to their organization as a whole.
Finalists for Best Overall
(5)
The top five (5) submissions will be awarded an trip for two (2) to the AT&T SHAPE Tech & Entertainment Expo in Los Angeles, California June 1st, 2018 through June 4th, 2018 including Airfare, three (3) nights hotel at Loews Hollywood Hotel and $400 in VISA Giftcards.
Best 2nd Screen Solution
The winner of this prize will receive $5,000 in cash split evenly between members of their team or awarded to their organization as a whole.
Best Next Generation Advertising or Distribution Solution
The winner of this prize will receive $5,000 in cash split evenly between members of their team or awarded to their organization as a whole.
Best Use of Gaming, VR or AR Technologies in Storytelling
The winner of this prize will receive $5,000 in cash split evenly between members of their team or awarded to their organization as a whole.
Most Innovative Entertainment Experience
The winner of this prize will receive $5,000 in cash split evenly between members of their team or awarded to their organization as a whole.
Devpost Achievements
Submitting to this hackathon could earn you:
How to enter
Submit an entertainment app or solution that you have coded or published after January 1, 2016 or code a brand new solution and submit it. You may additionally enter our optional challenges for each category with descriptions below:
Best Use of 2nd Screen Technology: For this category, build a Technology to enhance the entertainment experience through the use of a mobile device or 2nd screen technology (e.g. VR, AR or wearable).
Best Next Generation Advertising or Distribution Solution: For this category, AT&T and Warner Bros. Technology are challenging developers to think of innovative approaches to advertising or content distribution through the use of AI, VR/AR, distributed ledger (blockchain), video content or other methods. Your goal is to change the way that people consume and/or interact with advertisements or content. Presented by Warner Bros. Technology.
Most Innovative Entertainment Experience Solution: For this category, build a Technology that provides the user with a unique entertainment experience through the use of technologies of your choice (e.g. IOT, AI, augmented reality, biometrics, location technologies). Presented by Warner Bros. Technology.
Best Gaming, Virtual Reality or Augmented Reality Solution: For this category, make an audience member feel like part of a film or game by creating an immersive storytelling experience through the use of virtual reality, augmented reality or other gaming technologies.
Judges
Michael Pacholec
Director, Developer & Platform Evangelism, AT&T Mobility & Entertainment
Ben Nelson
Developer & Platform Evangelist, AT&T Mobility & Entertainment
Greg Gewickey
Vice President, Emerging Technology, Warner Bros. Technology
Ha Nguyen
Senior Manager, Emerging Technology, Warner Bros. Technology
Alex Maghen
SVP of Digital Operations, Product & Engineering, Warner Bros. Technology
Susan Cheng
EVP, Content Technology & Operations, Warner Bros. Technology
Judging Criteria
-
Ability to clearly articulate what your app does
Provide a succinct and clear description of what your app does both in your written description and in your video demo. -
Originality of your idea
How original is the solution you created? How does it differ from what is already in the market place? -
Difficulty of technical implementation
How technically difficult is the solution that you created? What technologies were used to create your entry? -
Design and polish of the app
How interesting and polished is the design of the user interface? How intuitive and well thought out is the user experience? -
Appropriateness to the theme
How well does the submission comply to the entertainment theme? Does it fit well into one of the categories of focus?
Questions? Email the hackathon manager
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